Create · Content & brand partnerships

Sydney Petree

KC Event & Lifestyle Content Creator

Turning local experiences, everyday essentials, and real-mom life into short-form content people actually stop for.

Sydney Petree smiling at home in a grey cardigan
Products, punchlines & personality.

About

Real, relatable, and a little bit funny.

I'm Sydney, a Kansas City creator and working mom of twin girls. I share where to go, what to try, and what's worth buying: coffee shops and wineries, local boutiques, game days and race weekends, and the everyday wins (and fails) of family life.

My style is polished but real, with plenty of humor. Brand partnerships get the same treatment: content that lands like a genuine recommendation, because it is one.

Events & ExperiencesKC Small BusinessFood & DrinkStyle & BeautyFamily LifeSports & Travel

Niches & categories

Content for every part of real life

The topics my audience comes to me for. Content samples in each category are in my media kit.

Kansas City

Kansas City SpecificKC Small BizCoffee ShopsWineries & WineEvents

Style, Beauty & Wellness

Outfits & FashionShoppingBeauty & SkincareHealth & Wellness

Family & Life

About MeFamily & HomeSeriesVlogsFaithFunniesHolidays

Sports & Travel

Chiefs & RoyalsNASCARSoccerTravel

Engagement styles

Five ways I bring your brand to life

Delivered across Reels, Stories, and Carousels, with TikTok and Facebook cross-posting available.

i.

Organic Promotion

A lifestyle-integrated mention that lands like a real recommendation, because it is one.

Deliverables
  • 1 Reel or Carousel
  • 2–3 Stories with tag + location
Best for

Small businesses, launches, everyday essentials

ii.

Event Overview & Highlight

Build the hype, capture the moment, and keep it going with a recap.

Deliverables
  • Teaser Story
  • Live Stories
  • Recap Reel
Best for

KC events, festivals, openings, tournaments, fundraisers

iii.

Features of Place

The vibe, the details, and the reasons to go, shown the way a guest sees it.

Deliverables
  • Walkthrough Reel
  • Photo Carousel
  • Story set with link
Best for

Restaurants, coffee shops, wineries, salons, spas, venues

iv.

Giveaways & Engagement Boost

A co-hosted campaign that grows both audiences at once.

Deliverables
  • Collab giveaway post
  • Story reminders
  • Winner announcement
Best for

Brands wanting new followers, comments, and buzz

v.

Product Features

Hands-on demos and real routine integration that show how a product fits everyday life.

Deliverables
  • Demo or routine Reel
  • Feature Carousel
  • Story try-on or Q&A
Best for

Clean products, wellness, beverage, family & home, fashion

Ways to partner

Flexible structures for every size of business

Local shop or national brand, there's a way to work together that fits your goals and budget. Every partnership is quoted to scope.

Paid

A flat rate per deliverable or package.

Any brand, local or national, direct or through an agency

Trade

Content in exchange for product, a meal, an experience, or a service of fair value.

Local businesses, new brands

Hybrid

A reduced fee paired with a trade.

When trade covers part of the scope

Engagement Boost

A co-hosted giveaway or mutual promotion.

Aligned brands with overlapping audiences

Affiliate

Commission or discount-code payout, with an optional base fee.

Product brands with tracking

Ambassador

A monthly retainer for consistent, recurring content.

Brands wanting an ongoing presence

TikTok Shop

Separate from my brand partnerships: if your products sell on TikTok Shop, send a sample and I can add them to my showcase and create shoppable videos. I earn commission through TikTok Shop’s affiliate program. Guaranteed post dates or video counts are quoted separately.

Brands selling on TikTok Shop

Shop my favorites

The things I actually use, plus discount codes

Shop now →

Brands & businesses

Let's work together

I partner with Kansas City favorites and national brands on events, places, products, and giveaways. Request my media kit for content samples, analytics, past partners, and rates.